UpTroop is at the forefront of transforming how organizations engage with their knowledge repositories. We convert the Standard operation Procedures (pdfs, ppt, and other formats) into role specific interactive skilling modules. UpTroop uses a blend of Artificial Intelligence (AI) and Human Intelligence (HI) to make skilling as easy as having an interaction with an ally. These interactions are delivered on popular platforms such as WhatsApp, Slack, and Microsoft Teams - where the employees spend most of their time. Focused on sectors like manufacturing (iron, steel, automobile), healthcare, and BFSI, we enhance employee skills in critical areas including NetZero, ESG, Health & Safety, and Financial Products. We enable Tech, Functional & Behavioral skills. Join us in making skilling interactive and impactful!‍

About the Role:
The Demand Generation & Marketing Intern at UpTroop will be instrumental in engaging with our clients to enable their workforces to upskill for today’s challenges and future opportunities. This internship provides a unique chance to develop expertise in demand generation and marketing strategies while contributing to the evolution of interactive skilling solutions.

Responsibilities:

• Develop and implement demand generation strategies to attract manufacturing giants and promote our interactive skilling solutions.
• Plan and execute multi-channel marketing campaigns targeting key decision-makers within the manufacturing industry.
• Manage and enhance lead generation processes via email, social media, and other channels.
• Create engaging content and messaging that effectively communicates the advantages of our interactive skilling modules.
• Analyze campaign performance to derive insights and guide future marketing strategies.
• Work closely with the sales team to ensure alignment on target audiences and messaging.
• Conduct market research to stay ahead of industry trends and identify potential partnership opportunities.

Requirements:

• Current enrollment in a Bachelor’s or Master’s program in Marketing, Business, Communications, or a related field.
• A keen interest in demand generation and marketing, with a strong desire to learn and advance in this area.
• Outstanding communication skills, both written and verbal.
• Ability to thrive in a fast-paced environment and prioritize tasks efficiently.
• A proactive approach to teamwork and an eagerness to share ideas.
• Experience with marketing automation tools is beneficial, but not required.

Benefits:

• Gain valuable hands-on experience and mentorship from seasoned professionals.
• Engage with cutting-edge skilling solutions and drive significant marketing initiatives.
• Flexible working hours and the potential for remote work.
• Opportunities for career advancement based on performance and business growth.

How to Apply:

‍To apply for this exciting opportunity, please send your resume and a detailed cover letter to hello@uptroop.io, with “Demand Generation & Marketing Intern Application” as the subject. Outline how your skills and experience make you the ideal candidate for this role.

Become a part of UpTroop and help transform the future of interactive skilling using AI.

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